Med Spa Marketing · Canada
ZimaPeak is a Toronto marketing agency that works with med spas and aesthetic clinics across Canada. We run Google and Meta ads that stay within Health Canada's rules on prescription injectables, build websites that take bookings, and grow your reviews, with results from clinics in Toronto, Calgary and Vancouver.
Tell us about your clinic. We'll reply within one business day.
3
Provinces with clinic results (ON, AB, BC)
4.8×
Luna Aesthetics ROI in 90 days
5.0 Rating
100+
Google reviews
Why it's different
Med spa marketing is harder than marketing a typical local business, for three reasons. Generic agency playbooks miss all three.
Neuromodulators like Botox are prescription drugs in Canada. Advertising them to the public is restricted to the drug's name, price and quantity, and regulatory colleges, Google and Meta add their own rules on top. Campaigns have to sell the treatment outcome and the consultation instead.
Most injectable and skin treatments start with a consultation. Marketing has to fill the consultation calendar and track which ads produced booked treatments, not just form fills.
A neuromodulator client who comes back every few months is worth far more than their first visit. Reviews, reminders and rebooking matter as much as new-client ads.
What we do
Each channel can be hired on its own, or together in our All-in-One Growth Package.
Search campaigns for people already looking for a treatment near them ("lip filler Toronto", "med spa near me"), built around treatment categories and consultations.
Consultation offers, new-client promotions and retargeting for people who visited your site, created to fit Meta's health and appearance ad rules.
A fast, mobile-first site with a page for each treatment and online booking on every page, so an ad click can become an appointment without a phone call.
Your Google Business Profile, treatment pages and reviews tuned so you show up in the map results for treatment searches in your area.
Through Pikit, our booking-software partner, clients get automatic review requests and rebooking reminders after their visit.
Treatment explainers, team introductions and short-form video that give new clients a reason to trust your clinic before they book.
Proven results
Three clinics in three provinces, each with its own case study showing what we changed.
4.8× ROI
in 90 days
A boutique medspa rebuilt its digital presence and went from slow months to fully booked weeks within the first quarter using Google & Meta Ads.
4.6× ROI
in 3 months
A Calgary injectables clinic with inconsistent lead flow grew monthly bookings 260% in three months with a new website, Meta and Google Ads, social media and Pikit, our booking-software partner.
5.1× ROI
in 3 months
A Vancouver aesthetic clinic that relied on walk-ins moved to online booking and grew monthly bookings 300% in three months with Google Ads, SEO and Pikit, our booking-software partner.
Budget
Budget has two parts: ad spend, paid directly to Google and Meta, and the management fee. The right ad spend depends on how many treatments you want to fill, how competitive your city is, and what a new client is worth to you. For Google Ads we recommend at least $500–$1,000 a month in ad spend, so there's enough data to optimize.
| Cost | What it covers | Price |
|---|---|---|
| Google Ads management | Campaign build, optimization and reporting (ad spend billed separately) | Starter $750/month · Growth $1,250/month · Premium $2,000/month |
| Website (one-time) | A booking-ready clinic website | Starter $999 · Growth $1,899 · Premium $2,999 |
| All-in-One Growth Package | Meta Ads, Google Ads, website, social media, content and Pikit booking, from one team | $1,499 per month · cancel anytime |
Management fees and website prices as listed on our service pages. Ad spend is paid directly to Google and Meta.
Want to size your ad spend? Use our Google Ads budget calculator →
Compliance
Med spa ads in Canada have to satisfy several sets of rules at once. Breaking them can get ads rejected, accounts suspended, or draw a complaint to your regulatory college.
This is general information, not legal or regulatory advice. Rules change; check with your regulatory college or a lawyer.
How it works
What working with us looks like for a clinic.
We learn your treatments, margins, booking system and current results, and review your ads, website and Google Business Profile.
Tracking, campaigns, landing pages and booking connections are set up, and campaigns go live.
We test offers, audiences and ad copy, cut what doesn't book, and shift budget to the treatments that do.
With three months of data, we review cost per booked consultation and return on ad spend with you, and plan the next quarter.
FAQ
Not by naming the product. Botox is a prescription drug in Canada, so advertising it to the public is limited to its name, price and quantity, and regulatory colleges and Google add their own restrictions. Med spas can still run Google Ads for treatment categories, like anti-wrinkle treatments, and for consultations. That's how we build our clinic campaigns.
It depends on how many treatments you want to fill, how competitive your city is and what a new client is worth to you. For Google Ads alone we recommend at least $500–$1,000 a month in ad spend, so there's enough data to optimize. Management fees are separate; see the budget table on this page.
Ads usually start bringing enquiries within the first few weeks after launch. The first month is a learning period while we gather data; our clinic case studies measured results at 90 days. Local SEO takes longer, usually several months. We don't guarantee a number of bookings.
Yes. We're based in Toronto and have clinic case studies in Toronto, Calgary and Vancouver. We work remotely with clinics in any province, and follow that province's regulatory college rules.
Professional photo and video shoots are part of our All-in-One Growth Package. On standalone plans, we edit the photos and videos your clinic supplies.
Yes, for organic social media only. Your clinic supplies the photos and gets each patient’s consent; we design and post them on your accounts. We don’t use before-and-after images in ads.
Client reviews
Real feedback from business owners we've helped with websites, Google Ads, and Meta campaigns.
100+ verified Google reviews
“Working with this marketing team has been a game-changer for our business. They bring fresh perspectives and innovative strategies that have significantly boosted our brand awareness and customer engagement.”
“Matt and his team helped me grow my business beyond my wildest dreams! I really appreciate how they’re always there to help, whether it’s 9 AM or 11 PM. When I needed assistance with marketing, my website, and content management, I found the best with Zimapeak. I highly recommend them!”
“Choosing zimapeak for marketing service was one of the best decisions I made for my business. Their tailored strategies and personalized approach have helped my gym attract more leads and convert them into loyal customers.”
“Zimapeak transformed my business! They didn't just create a presentable website but crafted a highly functional one that they maintain regularly to ensure it's always operational. Their expertise in ad campaigns and web development has been invaluable. It's such a relief to find a team passionate about their work, giving me confidence that my business's assets are well looked after. Communication is top-notch, with extremely responsive support for any questions I have. Put your project in Matt's hands, and with his dedication and skillful execution, you can watch your business reach new heights. Highly recommend!”
Showing 4 of 12+ client stories
Book a med spa strategy call. Tell us about your clinic and treatments, and we'll send a plan and quote within one business day.